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How to Prepare Your Business for a Future Recession

Americans started off the new year on the back of a strong economy, and business owners across the country were able to welcome 2019 with a fair amount of optimism. The Gross Domestic Product (GDP) numbers are healthy (if not necessarily spectacular), the unemployment...

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What Can CRM Software Do for Your Small Business?

Customers are the lifeblood of any successful business. It’s not enough to simply have a great product, you have to work hard to build a thriving customer base. That means cultivating leads, converting them into sales, and following through with the kind of service...

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Small Business Owners Love These 6 Apps

Business success relies on more than a little bit of good luck, but you'll also need skill and savvy managing key aspects of commerce. Fueled by determination, it isn't unusual for business owners to take on challenges they've never before encountered, just to get the...

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It’s Time for Your Business to Welcome Generation Z

Generational shifts have a huge impact on commerce. You don't have to look very far to see millennials' influence on modern sales and marketing. Sellers clearly target the much-analyzed group, openly courting their spending power and scrambling to align with their...

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Is Your Small Business Keeping Up With The Times?

Market conditions and social trends impact your small business on several fronts. And forces are always at work, altering the situations and circumstances surrounding your for-profit endeavor. Failing to recognize the changing tides of commerce and adapt your approach...

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